Razon’s by Glenn CEO Nominated for EY Young Entrepreneur Award 2024
MANILA, Philippines – Filipino restaurant Razon’s
By Glenn announces that its CEO, Glenn Razon-Carreon, has been nominated at the EY Entrepreneur of the
Year Philippines 2024. This prestigious nomination recognizes individuals who
have demonstrated exemplary management excellence, making them an inspiration
for other entrepreneurs.
Under Glenn’s visionary
leadership, Razon’s By Glenn has transformed traditional recipes with
innovative practices to create a unique and delightful dining experience. His
unwavering commitment to advancing Filipino cuisine and driving customer
satisfaction has propelled the company to new heights, making his nomination an
auspicious accolade.
Reflecting on his
nomination, Glenn shares a
personal story that has shaped his entrepreneurial spirit. “Back in 2004, I
remember seeing a congratulatory post for Tony Tan Caktiong at a Jollibee
drive-thru. At the time, RBG was just a new startup and I was still finding my
way. Seeing that recognition left a lasting impression on me. I wondered what
it would feel like to achieve something like that. Being nominated for
the same award now feels like a full-circle moment. It’s a validation of all
the hard work and dedication over the years.”
The EY Entrepreneur Of The
Year awards, established in the United States by Ernst & Young (EY) in
1986, honors entrepreneurs whose ingenuity and hard work have created and
sustained successful, growing ventures. Celebrated in more than 145 cities and
over 60 countries worldwide, the theme for this year’s awards, "Shaping
Opportunities," highlights the transformative ability of Filipino business
owners in reimagining and advancing economic and national development with
vision.
Glenn’s nomination is a
testament to his alignment with the hallmarks of EY Entrepreneur of the Year
Philippines 2024. Through Razon’s by Glenn, he has positively impacted the
industry and integrated sustainable practices into his strategy, which includes
the new franchising process adapted after the pandemic. RBG has expanded its
footprint through a Franchise Framework, which has propelled growth from three
company-owned stores to 31 franchise locations, totaling 34 stores to date.
This growth has been made possible through a repeatable and scalable business
model that maintains consistency in quality and customer experience. The RBG 5S
Operational System—focused on Sarap, Store, Service/Staff, Sales, and
System—ensures that the Razon heritage is preserved in every franchise. Through
intensive training programs, regular franchise townhall meetings, and quarterly
roundtables, RBG continues to foster sustainable growth and strong
relationships with franchisees.
Glenn is eager to continue
his business journey, now with the added confidence and validation that his
nomination brings. “I don’t want this recognition to be a deterrent to my
future plans. It’s a validation that we are doing something good, but it also
means that we must continue pushing forward.”
For more information on
Glenn Razon-Carreon and Razon’s by Glenn, follow RBG’s social media pages or
visit www.razonsbyglenn.com.
About Razon’s by Glenn (RBG)
Established in 2003 as The
Original Razon’s Halo-Halo & Palabok in Tarlac City, Tarlac, Razon’s by
Glenn was founded by Mark Anthony “Glenn” Razon-Carreon, a third generation
Razon from the renowned culinary clan of Guagua, Pampanga. In 2015, the store
opened its doors to franchising under the name Razon’s by Glenn (RBG),
propelling the brand to a wider market by creating a unique menu and offering a
delightful dining experience for all. Inspired by the commitment to spread the
“Tradition of Delight,” RBG has grown to a total of 34 branches in 2024 and
continues to expand in key areas in the country.