Century Tuna’s “Saving Our Seas” unites over 8,000 volunteers across the Philippines for cleaner seas

 September 30, 2025


Representatives from Century Pacific Food Inc. (CPFI), HOPE, brand partners, and volunteers join forces for the “Saving Our Seas” International Coastal Cleanup Day activity in Anilao, Batangas, one of six cleanup sites held nationwide.

Century Tuna, the Philippines’ No. 1 tuna brand, returns for the 3rd year of its award-winning “Saving Our Seas” campaign, championing cleaner seas with greater impact. 2025 marks a turning point as the movement expands to six sites nationwide, further driving plastic circular economy and marine conservation across the country.

The Saving Our Seas campaign gained new momentum this year during the fan meet of brand ambassador Park Seo Joon, where fans from across the Philippines took part by donating plastic bottles to support the campaign. Building on this inspiring start, Century Tuna is expanding the campaign nationwide by rallying communities, fostering volunteerism, and empowering more Filipinos to take part in protecting our seas and marine life.

To celebrate this year’s International Coastal Cleanup Day, Century Tuna revitalized their campaign initiatives with a more ambitious goal.



Volunteers and divers are working together to safeguard marine life and preserve the oceans.

Started as a single coastal cleanup in Batangas in 2023, it quickly grew into a nationwide movement. This year, the campaign expanded its reach, organizing and supporting coastal cleanup drives across Manila, Batangas, Subic, Davao, Zamboanga, and General Santos City. To cap it off, the campaign attracted over 8,200 volunteers, a significant jump from last year’s 205 volunteers. The volunteers came from various groups such as the local government units, Porto Novo, The Asri, and Pier Uno group of divers, the Philippine Marine Corps, Century Tuna Superbods, employees of Century Pacific Food Inc. (CPFI), and like-minded friends.






Volunteers from Manila, General Santos City, Davao, Batangas, and Zamboanga have united under Century Tuna’s 'Saving Our Seas' campaign.

“Our product comes from the sea, and without healthy oceans, we have nothing,” said Mr. Carlo Endaya, Century Pacific Food Inc.’s Vice President and General Manager of the Branded Tuna Division. “This isn’t just about a one-day cleanup, but about raising awareness and creating something sustainable through Aling Tindera and the plastic circular economy. Each piece of plastic collected can be transformed into livelihood opportunities, while keeping it out of the ocean,” he added.

Mr. Carlo Endaya, Vice President and General Manager of the Branded Tuna Division, CPFI, delivers his message of gratitude and commitment to marine preservation.

The campaign targets a 33% increase in plastic collection this year, powered by Century Tuna’s strength in partnerships. From its roots with HOPE’s Aling Tindera waste-to-cash program, the initiative has expanded to more like-minded organizations and individuals, reinforcing its commitment to the plastic circular economy and marine conservation.

“We are truly thankful because Century Tuna is one of HOPE’s biggest sponsors here. Their support is a huge help to our agri-fishery sector and to the livelihood of our communities. With 29 sites across Mabini, from resorts to local communities, this partnership creates a real impact for our people,” said Ms. Caroline Beloso, Friends of HOPE Inc.’s Field Coordinator in Mabini, Batangas.


In Mabini, Batangas, HOPE’s Aling Tindera representatives came together to clear plastic waste from the coast.

Century Tuna also took part in new partner initiatives, including joining the cleanup activities of the Department of Environment and Natural Resources, the Department of Public Services of the City of Manila, and the Subic Bay Metropolitan Authority (SBMA). The campaign also partnered with other brands such as Shakey’s, Vita Coco, Beach Hut, and Peri-Peri to further strengthen the initiative.

CPFI hands over trash bins to fisherfolk in Mabini, Batangas as a symbol of their commitment to protecting marine ecosystems and helping save our seas.

All these combined efforts resulted in collecting 1,386 kilograms of plastic waste, a significant growth from last year’s 357 kilograms of plastic waste.

In just three years, Saving Our Seas has collected over 100 metric tons of waste, growing from one site to six and becoming a nationwide movement. More than a cleanup, this is about building community, creating livelihoods, and working together for a cleaner, healthier, and more sustainable future. With everyone’s commitment, we are confident this will be our most impactful International Coastal Cleanup yet,” shared Mr. Ray Guinoo, Century Pacific Food Inc.’s Assistant Vice President and Marketing Director for Local Tuna Operations.

Ray Guinoo, Director of Marketing at CPFI, thanks volunteers and reaffirms Century Tuna’s commitment to protecting the seas.

The campaign entered its 3rd year with a huge success, amassing a huge number of volunteers and raising its partnership initiatives. The “Saving Our Seas” campaign is a testament to Century Tuna’s strong commitment to becoming the torchbearer of marine protection in the country.

Launched in 2023, Century Tuna’s “Saving Our Seas” campaign aims to put into the spotlight the problems of plastic pollution in marine biodiversity by reinforcing the idea of Plastic Circular Economy through coastal and reef cleanup activities together with an environmental education program in schools.

For more information, please visit https://savingourseas.centurytuna.ph or visit Century Tuna on Facebook at https://www.facebook.com/centurytuna or @centurytunasuperbods on Instagram for more updates.




Posted in: , | Posted by :

Bioderm Clean White Relaunches with a Renewed Purpose: Celebrating Moms as Everyday Heroes in “Bida sa Alaga” Movement

September 19, 2025


Alagang di mo hiningi,
pero araw-araw niyang binibigay.
Sa simpleng kilos—
dama mong mahal ka niya.

Bioderm Clean White, previously known as Bioderm Pristine, has been part of these
little moments. Present in the Filipino household, there when it truly matters. Now, in
2025, the brand begins a new chapter with a deeper purpose: to honor and celebrate
the quiet but powerful love of Filipino moms through the “Bida sa Alaga” movement.

Bida sa Alaga Movement is a celebration of everyday love, the kind that protects
without asking for anything in return. It’s the gentle touch behind every clean towel, the
soothing scent after a warm bath, the familiar hug that says, “Andito lang ako.”

It’s time to give moms the spotlight they deserve, not just as caregivers but as
protectors, providers, and the heart of every home. Because in every small, thoughtful
act, they are truly the Bida.

In a world that moves faster each day, care can easily be overlooked. But now more
than ever, we’re reminded: real protection starts with those who love us most. Today’s
moms are more intentional, choosing what keeps their families in good hands while
showing gentle care.

That’s where Bioderm Clean White comes in—now with a germ-killing formula (based
on representative germs tested), it provides a clean, white floral scent that’s gentle on
skin when used regularly.

To bring this heartfelt mission to life, Bioderm Clean White proudly welcomes Marian
Rivera, a hands-on mom, and her son, Sixto, as the faces of the Bida sa Alaga
movement.
"Kahit simpleng hugas-kamay o paligo, nagiging bonding na rin namin ni Sixto. Ang
sarap sa feeling kasi ang bango ng Bioderm Clean White! Plus, kampante rin ako kasi
alam kong malinis kami."

Marian is more than just a celebrity; she’s a mother who shows love in the most natural,
everyday ways. Whether it’s playtime or quiet bedtime hugs, her moments with Sixto
are full of alaga, exactly what this movement is about.


Be Part of the Movement
We all have stories of alaga from a parent, a lola, a tita, or even from ourselves. Maybe
it’s how you prepare your child’s bath, or how you stay up just to say, “Ingat sa byahe
ha.” These moments make families stronger, closer, and more whole. This year, we
invite you to share your own #BidaSaAlaga story.
Because sometimes, it’s the simplest gestures that carry the biggest love.

ASC Ref Code: I0144P090125B







Posted in: , , | Posted by :

Where Sophistication Meets Play: NUSTAR Online Officially Launches Its Brand Ambassadors

September 16, 2025


Bea Alonzo and Andrea Brillantes are the new faces that lead the country’s premier online leisure experience

Bea Alonzo and Andrea Brillantes are the new faces of NUSTAR Online.

Luxury is no longer confined to exclusive addresses or grand spaces — it can now live in the palm of your hand. With NUSTAR Online, the Philippines’ premier luxury online entertainment platform, the sophistication of Cebu’s most iconic integrated resort expands into a digital experience that is indulgent, secure, and accessible to every Filipino.

From its sleek interface to curated game offerings, NUSTAR Online is designed for Filipinos who value both entertainment and refinement. Every detail of the platform reflects NUSTAR’s vision: a seamless fusion of world-class leisure and online convenience.

At the heart of this platform are two empowered women whose names resonate far beyond the screen: Bea Alonzo and Andrea Brillantes. Chosen as the faces of NUSTAR Online, they embody the dual spirit of the brand — one rooted in timeless elegance, the other in fearless energy — both united by a shared pursuit of living life beautifully and to the fullest.

Radiating elegance and grace, Bea Alonzo reflects NUSTAR Online’s promise of trust and unwavering standard of excellence in luxury online entertainment.


Bea Alonzo: Grace, Depth, and Timeless Luxury
For nearly two decades, Bea Alonzo has redefined what it means to be an actress in the Philippines — her artistry marked by depth, her persona radiating elegance. She is admired not just for her body of work, but for her ability to evolve gracefully with the times. In Bea, NUSTAR Online finds a reflection of its promise: a platform that is grounded in trust, elegance, and an unwavering standard of excellence.



Gen-Z superstar Andrea Brillantes embodies boldness, authenticity, and charisma just like NUSTAR Online’s unrelenting excitement and style.


Andrea Brillantes: Energy, Boldness, and the Spirit of a New Generation
On the other end of the spectrum is Andrea Brillantes, a Gen-Z superstar whose rise has been fueled by boldness, authenticity, and charisma. She speaks to a new generation of Filipinos — one that lives digitally, plays without boundaries, and demands both excitement and style in every facet of the way they spend their time. For Andrea, NUSTAR Online is not only a platform for entertainment but also a stage where individuality and youthful ambition shine.

Together, Bea and Andrea represent the perfect balance: timeless class and modern vibrancy — the same poise that defines NUSTAR Online.

Luxury Entertainment, Redefined
More than an entertainment platform, NUSTAR Online is a lifestyle experience. Its sleek interface and curated suite of games mirror the polished world that it has become synonymous with, while its robust security and trusted play standards reflect the brand’s commitment to excellence.

Players can now access entertainment that is aspirational yet inclusive, indulgent yet responsible. Luxury is no longer about exclusivity — it’s about bringing world-class leisure into the everyday lives of Filipinos.

“Luxury is not just a destination; it is a way of life, and this is what NUSTAR Online brings to Filipinos,” said Krizia Cortez, NUSTAR Online Director of Public Relations. “We are turning the ordinary moments into extraordinary entertainment experiences that are secure, stylish, and rewarding – all at your fingertips. With Bea Alonzo embodying timeless elegance and Andrea Brillantes representing bold, modern energy, NUSTAR Online becomes the space where both worlds meet and shows that this is a lifestyle within reach for every Filipino who aspires for more.”

A New Era for Online Luxury in the Philippines
NUSTAR Online marks a significant milestone: it is not only the first of its kind in the local industry but also a symbol of how entertainment platforms can elevate leisure into something more meaningful. By combining world-class technology with a brand that equals with prestige, the brand positions itself as the gold standard for luxury online entertainment in the country.

As Bea and Andrea bring their unique voices to this story — one of elegance, the other of energy — NUSTAR Online sets out to inspire every generation of Filipinos to embrace a lifestyle lived with sophistication.


Posted in: , , , , | Posted by :

SM Supermalls and PNP Anti-Cybercrime Group Join Forces to Promote Public Awareness on Cybersecurity

September 14, 2025


Strengthening Cybersecurity Awareness
The partnership between SM Supermalls and the PNP-ACG highlights their shared mission to raise public awareness on cybercrime prevention. L-R: Karen C. Zabaljauregui, Senior Assistant Vice President for SM Lifestyle, Inc., Engr. Junias M. Eusebio, Operations Vice President for SM Supermalls, PBGen. Matthew P. Baccay, PNP Acting Director for Investigation and Detention Management, PBGen. Bernard R. Yang, PNP Acting Director for Anti-Cybercrime Group.

Manila, Philippines – September 2, 2025. SM Supermalls and the Philippine National Police (PNP) Anti-Cybercrime Group (ACG) have formalized their partnership through a Memorandum of Agreement (MOA) signing held today at the SM Supermalls Headquarters Boardroom in MOA Square, Pasay City.

The partnership highlights SM Supermalls’ commitment to championing public safety and security by supporting the PNP-ACG’s efforts to raise awareness on cybercrime prevention. Under the agreement, SM Supermalls and SM Cinemas will provide free airtime for the PNP’s educational and awareness campaigns, playing their video advertisements across Cinema and LED screens in malls nationwide. These campaigns are designed to inform the public about the risks of cybercrime, promote responsible digital practices, and encourage proactive community involvement in ensuring online safety.

Cinema Screens for Cyber Safety
Attendees watch as the PNP-ACG unveils its new video, set to be aired across SM Cinema screens nationwide. The campaign seeks to educate millions of mallgoers on the risks of cybercrime, promote responsible digital practices, and inspire proactive online safety.


Championing Cyber Safety | PBGen. Matthew P. Baccay, PNP Acting Director for Investigation and Detention Management, delivers his message of support for the nationwide advocacy campaign against cybercrime, reinforcing the call for safer and more responsible digital communities.

The PNP-ACG, the national law enforcement unit mandated to prevent and combat cybercrime, emphasized the importance of public engagement in maintaining peace, order, and security in both digital and physical spaces. The MOA signing marks a strengthened collaboration between government and the private sector to safeguard Filipinos against online threats.

Sealed with a Signature | PBGen. Bernard R. Yang, Philippine National Police Acting Director for Anti-Cybercrime Group (PNP-ACG) formalize their partnership through a Memorandum of Agreement signing at the SM Supermalls Headquarters Boardroom, MOA Square, Pasay City.

Safety Beyond Shopping | Engr. Junias M. Eusebio, Vice President for Operations of SM Supermalls, affirms the company’s commitment to providing safe spaces both offline and online during the MOA signing with the PNP-ACG.

“SM Supermalls is more than just a hub for shopping, leisure, and community gatherings. We are also a partner in ensuring the safety and well-being of millions of Filipinos who visit our malls and live their lives online. This partnership with the PNP-ACG is an extension of our mission to provide a secure environment both offline and online,” said Engr. Junias M. Eusebio, Vice President for Operations of SM Supermalls.

A United Front Against Cybercrime | SM Supermalls executives and PNP-ACG officials come together to champion online safety through nationwide awareness campaigns.
This initiative forms part of SM’s broader advocacies in supporting government services, protecting public welfare, and building a safer and more informed community.


About SM Supermalls Government Services
Celebrating 40 Super Years of Evolving with You, SM Supermalls marks a new era of strengthening its commitment to public service by building on its greatest asset: its connection with the Filipino people. Through the Government Service Express (GSE), SM brings essential government services closer to communities by hosting key agencies in one-stop hubs across select malls nationwide. From ID applications and business registrations to permits and renewals, SM redefines the public service experience—making it safer, more convenient, and more inclusive. By building strong partnerships with government institutions, SM grows its social capital and empowers every Juan to access the services they need with dignity and ease.






















Posted in: , | Posted by :

Taste the thrill at SM Supermalls’ Food Fest this September

September 14, 2025


For Filipinos, food is an experience. It is the laughter shared over steaming bowls of soup, the thrill of discovering bold flavors, and the joy of chasing the latest food craze. This September, SM Supermalls turns up the heat with the Food Fest at SM—a month-long celebration of flavors, fun, and unforgettable moments!


With this year’s unbeatable dining deals and fresh food discoveries to vibrant markets, giant foodie installations, live music, regional cuisines, and even a paw-ty for pets, Food Fest at SM definitely serves up something for everyone to savor and celebrate.

Get first dibs on the best dining deals
From exclusive SMO Swipe Deals to group dining offers from your favorite restaurants, the SM Food Fest promises scrumptious promos that you and your barkada will not want to miss. Whether you are indulging in your comfort food favorites or discovering bold new tastes, a deal is waiting for you!


Avail of Gyukatsu Kyoto Katsugyu's promo at SM Mall of Asia and SM City North Edsa! Customers will receive one (1) free Menchie Katsu for every 2 orders of Gyukatsu Zen until September 30, 2025 from Monday to Thursday. 




Ikinari Steak is treating their MOA Square customers to one (1) free coffee jelly for every order of Premium Steak ( tenderloin,  wagyu,  ribeye,  striploin) until September 30, 2025.

Discover new food trends at the Food Market
Craving the next big thing in food? Head to the Food Market where MSMEs and food tenants bring exciting new concepts to life. Get a taste of tomorrow’s food craze today with viral street eats and artisanal specialties you can only find here.



Snap, share, and savor at the Foodie Snaps Village
Feast your eyes as much as your taste buds! The Foodie Snaps Village features larger-than-life food installations perfect for your next Instagram post. Strike a pose, snap a picture, and make your food fest moments unforgettable.

Groove and grub at Eats and Beats
Good food tastes even better with good music. Catch live busking performances from local artists and students at Eats and Beats while you enjoy your favorite meals. It is dining with a soundtrack you will love.





Explore regional flavors at Eats Local Fest
Journey across the Philippines without leaving the mall. Eats Local Fest celebrates the country’s finest regional cuisines, curated by renowned chefs and presented in awe-inspiring, large-scale displays. Every dish is a story waiting to be savored.

Treat your furbabies at the Big Bites Pawty
Food Fest is not just for humans because your pets are part of the fun too! Bring your furbabies to the Big Bites Pawty where they can enjoy a pet buffet and discover paw-some treats from pet food sellers.




Do not miss the biggest food celebration of the year!

This month, make every mall visit a feast of flavors, sights, and sounds. Food Fest at SM is your ticket to thrilling tastes, Insta-worthy moments, and unforgettable bonding experiences. So mark your calendars, bring your loved ones (and pets!), and join us at SM Supermalls from September 1 to 30 for a food celebration like no other!

Visit www.smsupermalls.com or follow @SMSupermalls on social media to know more and stay updated.








































Posted in: , | Posted by :

SM Supermalls and CSC Celebrate 125 Years of Philippine Civil Service with Job Fairs that Champion Public Service Careers

September 14, 2025


“I am happy that they came up with a job fair for government agencies. Many still want to serve and work for our government,” said Ken Gonzaga, who applied for several positions during the Job Fair event held at SM North EDSA.

SM Supermalls, in partnership with the Civil Service Commission (CSC), continues to champion employment opportunities for Filipinos as it rolls out a series of Job Fairs nationwide this September.
The initiative forms part of the 125th Philippine Civil Service Anniversary (PCSA), which highlights the enduring legacy of public service every September. Job seekers will gain access to job opportunities in national government agencies, local government units, government-owned and controlled corporations, and state universities and colleges. These job fairs offer job seekers the unique opportunity to find their purpose in public service.


Opening the doors to public service | The Civil Service Commission (CSC) together with SM Supermalls officially opened the Civil Service Anniversary Job Fair at SM City North EDSA in celebration of CSC’s 125th year.


Partners in nation-building | Representatives from CSC and SM Supermalls join forces to bring government sector job opportunities closer to Filipinos. This reaffirms their commitment to empower Filipinos with sustainable careers during the CSC’s 125th Anniversary.

Beyond Employment: Building a Nation of Servants


These job fairs go beyond recruitment. They highlight the critical role of civil service in nation-building, inspiring Filipinos to pursue careers that directly impact communities and transform lives.

Accessible and inclusive | Jobseekers of all ages line up for opportunities at the Job Fair of the Civil Service Commission in partnership with SM Supermalls at SM North EDSA.


SM Supermalls President Steven Tan emphasized the importance of the collaboration: “SM is honored to celebrate 125 years of Philippine Civil Service by opening our malls as venues where Filipinos can discover not just jobs, but meaningful careers in public service. By working hand-in-hand with CSC and our government partners, we continue to support an empowered citizenry and sustainable nation-building.”

A Legacy of Service, A Future of Opportunities
The Civil Service Anniversary Job Fairs reaffirmed SM Supermalls’ role as a trusted partner of the government—helping agencies source their talents, empowering jobseekers to find stable and impactful careers, and bringing essential services closer to communities.


For many participants, these job fairs also meant finding purpose in serving the nation. Joanne Moriel, a fresh graduate has her eye on government employment: “Especially with what’s happening now in the country, I want to be part of the public sector to be able to help make a difference.”



As part of the exclusive celebration of the 125th Philippine Civil Service Anniversary, SM Supermalls mounted a series of job fairs nationwide in partnership with the Civil Service Commission. These were held on September 3 at SM City Tuguegarao, September 3–4 at SM CDO Downtown Premier and SM City Butuan, September 4 at SM City North EDSA, September 4–5 at SM City Iloilo, and September 5 at SM City Legazpi. The celebration continues with the final leg happening on September 9 at SM City Baguio.



“Our partnership with SM Supermalls make it easier for Filipinos to explore careers in public service—opportunities that go beyond personal growth and contribute to the progress of our communities and the nation, the place is well-organized, convenient and very accessible for jobseekers” said Mary Grace Dugay, Director III, Civil Service Commission.


Public service careers within reach | Applicants are briefed about available government positions, highlighting the role of public service in building stronger communities.





Through its #SMJobFair campaign, SM Supermalls remains committed to making opportunities in both the private and public sector accessible, convenient, and inclusive—transforming malls into gateways where ordinary Filipinos can build extraordinary futures.



About SM Supermalls Job Fairs

Celebrating 40 Super Years of Evolving With You, SM Supermalls—one of Southeast Asia’s largest mall developers and operators with 88 malls nationwide—marks a new era of connecting communities and redefining the malling experience through sustainability, innovation, and inclusivity. Through accessible job fairs across its malls, SM bridges job seekers with employers, creates livelihood opportunities, and empowers Filipinos—driving inclusive economic growth and workforce development nationwide.















Posted in: , , , , | Posted by :

SM Prime reinforces the SM Green Movement: Simple Acts, shared & lasting impact for a greener tomorrow

September 14, 2025


With a 3.785-Megawatt peak (MWp) solar power capacity, the SM City Fairview solar photovoltaic (PV) system has 6,882 solar modules over a total area of 4.3 hectares, currently making it the largest rooftop solar PV system on a commercial building in the country.



As environmental challenges continue to grow, SM Prime Holdings, Inc. believes that the journey to a better future is built on the mindful choices we make each day and the stronger communities we form when we act together.


This is the heart of the SM Green Movement, SM Prime’s sustainability initiative and call to action for communities across the country. Born during the height of the pandemic, the Green Movement began with personal stories—employees choosing to reduce waste, conserve water, and use energy responsibly, even while under lockdown. These simple acts planted the seeds for something bigger: a movement that brings together the company, communities, and the country in pursuit of shared prosperity and a more climate-resilient future.

At SM City Baguio, water is given a second life. Its water treatment facility helps conserve this vital resource while supporting a greener, more resilient future.



Focusing on waste, water, and energy, the SM Green Movement translates ambitious sustainability goals into everyday practices.
It inspires suppliers, partner-tenants, residents, guests, and mallgoers alike to play their part in shaping greener, more livable cities. Each initiative is anchored on SM Prime’s mission: to achieve net-zero emissions by 2040, advance water stewardship, and work towards a waste-free future.

"The SM Green Movement is our way of showing care—care for our planet, and care for the people who live in it," said SM Supermalls Executive Vice President for Marketing Joaquin San Agustin. “We’re not just building malls, homes, or offices—we’re building opportunities for everyone to be part of the solution. And the best part is, it starts with what we do every day.”

Collaboration That Drives Real Change
At the core of the Green Movement is a belief in the power of partnership. Lasting change is not a solo endeavor—it thrives through collaboration.


At the Mall of Asia Complex, water trucks carrying 100% recycled water help keep the property’s greenery thriving while promoting responsible water use.




SM Prime continues to work hand-in-hand with local government units, NGOs, schools, community groups, and individuals to co-create solutions that meet both environmental needs and everyday realities.

"Our strength as a company comes from our ability to mobilize people around a common cause,” said San Agustin. “The SM Green Movement is all about collective impact. Every bottle recycled, every drop of water saved, every watt conserved adds up.”


Bin it right! SM Cares promotes proper waste segregation with clearly marked bins for recyclables, disposables, and compostables—helping communities take part in building a waste-free 


A Movement for Generations to Come
Today, the SM Green Movement is a growing platform for advocacy and action. With every new story, every new supporter, and every green step taken, SM Prime is helping to reframe sustainability as something within reach of every Filipino.




About the SM Green Movement:
SM Prime Holdings, Inc. (SM Prime) is one of the largest integrated property developers in Southeast Asia, committed to creating sustainable, innovative, and inclusive spaces for Filipinos. Guided by its vision of building a better future, SM Prime develops malls, residences, offices, hotels, and leisure properties that support the growth of communities across the Philippines.
Through the SM Green Movement, SM Prime champions sustainability by focusing on waste management, water stewardship, and energy efficiency for lasting impact. The movement empowers individuals, families, and communities to take part in simple acts that create shared prosperity for generations to come.

Posted in: , , | Posted by :

6 Pet-Friendly Food Destinations in SM City Manila To Munch on Good Food With Your Furbaby

September 14, 2025



For pet lovers, there's nothing more rewarding than spending quality time with their beloved furbabies, and now, mealtime can be a part of the fun too at SM Supermalls! Gone are the days of choosing between a delicious meal and the company of your pet. At SM City Manila, fur parents can now savor great food while bringing along their fur babies for fun food outings. Here are six pet-friendly dining spots where you can munch on good food with your furbaby by your side.


1. Dig into classic Filipino comfort food at Max’s Restaurant


 A household name in Filipino cuisine, Max’s Restaurant continues to win hearts with its timeless curation of dishes. For starters, their refreshing and crunchy Lumpiang Ubod is sure to delight your palate with its blend of shredded heart of palm (ubod), vegetables, pork, shrimp, and crabmeat. The savory filling is wrapped in a delicate crepe and served either fresh or fried for a deliciously satisfying treat. 


Their All-Beef Kare Kare is also a crowd pleaser with its sumptuous serving of tender beef cuts such as chunks, oxtail, and tripe, slow-cooked in a luscious, thick peanut sauce. It's typically paired with a medley of vegetables such as eggplant, string beans, and banana blossoms, and served with Max’s signature sautéed bagoong (shrimp paste) on the side. With pet-friendly seating, Max’s Restaurant is the perfect place for a hearty family meal where even your pup or feline friends get to tag along for fun.


2. Treat your palate to mouthwatering meats at Scorched Smokehouse


If you're into smoky goodness and chill vibes, Scorched Smokehouse is a top pick. Known for its American-style smoked meats, this Filipino restaurant chain features a mouthwatering selection of pork ribs, USDA beef, pulled pork, and chicken. Their meats are slow-smoked for up to 12 hours using imported hickory wood chips, hence their exceptionally tender and flavorful dishes. Try their overload meals that include combos such as creamy and savory white pasta, smoked meat, java rice, and a dessert bar. The fan-favorite Scorched Iced Mocha is also a must-try, a perfect sip to shrug off the heat of Manila’s warm afternoons while chilling with your furbaby.

3. Experience modern Filipino dining at MESA


At MESA, traditional Filipino cuisine is given a contemporary twist. Their signature Pinatayong Manok is renowned for its creative presentation, featuring a whole chicken that is marinated, boiled, and deep-fried until golden brown. This succulent dish is presented in an upright position at your table, which makes for an eye-catching centerpiece. Aside from its visual appeal, it’s a popular choice among diners for its crispy skin and tender meat, along with their flavorful Tinapa Rice, which adds a smoky flair to every meal. MESA welcomes pet parents to dine in style and comfort with its cozy ambiance and delectable dish offerings that are sure to delight diners and their pets alike.


4. Tuck into heritage recipes that hit the spot at Classic Savory


Enjoy a nostalgic dining experience that blends tradition and comfort at Classic Savory. This cherished Filipino restaurant chain is known for its signature fried chicken and diverse selection of Filipino-Chinese dishes. Crowd-pleasers include the tender and juicy Classic Savory Chicken, crispy Shanghai Rolls, and a hearty serving of Fried Rice. For dessert or a refreshing drink, their Iced Coffee Jelly and Savory Tropical Cooler offer the perfect sweet touch. As a pet-friendly space, Classic Savory makes it easy for you to enjoy their delicious dishes without leaving your furry friends behind.

5. Have a taste of Thailand at Khao Khai Thai Chicken House


Craving Thai cuisine with a modern twist? Khao Khai Thai Chicken House brings the bold, Bangkok street-style flavors to Manila with its famous authentic Isan (Northeastern Thai) cuisine, comforting rice meals, and vibrant atmosphere. Its signature Gai Tod (Thai Fried Chicken) is a cult favorite and is celebrated for its crispiness and juiciness inside out. For a more authentic Thai street food experience, pair the Gai Tod with the tangy Som Tam (papaya salad) and cool off with the beloved sweet and creamy Thai Milk Tea. Khao Khai welcomes your furry companions while you dig into their flavorful dishes.

6. Beat the heat with the sweetest treats from Bebang Halo Halo


Wrap up your foodie bonding session with your pets with a cool and classic treat from Bebang Halo Halo. Known for its unique flavors and generous servings, their version of the beloved Filipino dessert is perfect for sharing (or not!). Its crowd favorite is the Presidential Halo Halo, which offers a delightful mix of premium ingredients such as leche flan, sago (tapioca pearls), ube halaya, sweet corn, and more. What makes this stand out among other desserts is its frozen milk base, which provides a creamier texture compared to traditional shaved ice. Bebang offers you a sweet escape on hot days with its rich, creamy, and innovative takes on the classic summer cooler.
SM City Manila is making it easier and more enjoyable than ever for pet owners to dine out with their beloved furry companions. With a growing lineup of pet-friendly food destinations, your next mall visit can be both a culinary treat and a bonding moment with your furbaby. Discover more pet-friendly food spots, pet essentials, and more for you at SM, where a #NewEraOfUniqueFinds awaits. For more information, visit www.smsupermalls.com or follow @smsupermalls on social media.




SM Supermalls #NewEraOfUniqueFinds

Curated for your best life, SM Supermalls’ New Era of Unique Finds elevates every shopper’s experience as the ultimate destination with lifestyle and special offerings. We bring together a curated selection of exciting finds to suit every taste. From must-have collectibles and trendy finds to delicious bites, pet essentials, stylish outfits, chic accessories, and practical everyday picks — discover all the treasures worth adding to your haul. Uncover your next unique find at SM Supermalls. For more information, visit www.smsupermalls.com or follow @smsupermalls on social media.







Posted in: , , , , , , , | Posted by :