August 28, 2025

Bioderm, the trusted personal care brand that has been part of Filipino households for

generations, introduced the improved formulation of Bioderm Freshen. This soap line

now delivers an unbeatable 12-hour long-lasting fragrance with added germ-killing

action, an impressive improvement over its former 8-hour performance. Designed for

today's active go-getters, Bioderm Freshen ensures a sustained fresh-skin feel,

empowering them to be someone easy to be with who conquers their day with a clear

outlook on life, ultimately making them "Bida sa Freshness" (Star of Freshness).

In today's fast-paced world, where two to four hours of freshness simply isn't enough,

consumers demand a solution that goes beyond the momentary. Bioderm Freshen is

precisely that companion, made to redefine what it means to feel truly fresh and

protected, no matter how demanding life gets.

Now featuring a significantly longer-lasting 12-hour, refreshing, and energizing scent,

the new Bioderm Freshen delivers beyond powerful cleansing. With regular use, it

allows individuals to maintain a clean feeling while navigating bustling cities, keeping

them feeling fresher than ever. Whether leading in the boardroom, sweating it out at the

gym, excelling at school, or simply managing a busy commute, Bioderm Freshen is an

integral companion for those seeking enduring vitality and confidence.

"Ang daming ganap sa araw ko - shoot, workout, taping. Pero kahit gaano ka-busy,

dapat fresh ka pa rin. Kaya Bioderm Freshen ang kasama ko. Kahit 12 hours akong on

the go, fresh pa rin!" shared Dingdong Dantes, Bioderm endorser. (Translation: "I have

so many activities in my day – a shoot, a workout, taping. But no matter how busy I get,

I still need to stay fresh. That's why Bioderm Freshen is my companion. Even after 12

hours of being on the go, I still feel fresh!")

Adding to its impressive fragrance and lasting effect, Bioderm Freshen provides a

crucial layer of protection in today's dynamic society. Its germ-killing action value,

validated by expert-conducted tests, ensures your skin feels clean and revitalized,

keeping it fresh and actively protected through daily cleansing.

This enhanced formulation is already resonating deeply with users. As one satisfied

customer enthusiastically shared, "Kaya green ang pinili ko dahil nakakatanggal ito ng

pangangati sa katawan at nakakalinis ng bacteria at mikrobyo at mabango. May pang

proteksyon sa pangangatawan kaya favorite ko din ito." (Translation: "I chose Freshen

because it relieves body itchiness, cleanses bacteria and microbes, and smells good. It

provides body protection, that’s why it’s my favorite.")

With its powerful blend of lasting freshness and reliable germ protection, Bioderm

Freshen is more than just a soap; it's an essential tool for anyone embracing an active

lifestyle. It empowers consumers to become unstoppable, active individuals, ready to

face every challenge while maintaining optimal hygiene and feeling refreshed.

Make Bioderm Freshen your go-to for a refreshed body and a clear mind. It is available

in soap bars of different sizes at leading supermarkets and drugstores nationwide. Stay

updated on the latest brand news by following Bioderm's official social media accounts:

Facebook: Bioderm

Instagram: @bioderm.official

TikTok: @bioderm_official

X: : @BIODERMofficia