POTEN-CEE’S 50TH ANNIVERSARY CAMPAIGN WINS DOUBLE AT QUILL AND ANVIL AWARDS

September 12, 2025




Fifty, Fortified, and Forging Forward Recognized as One of The Professional Top Awards at Quill

September 8, 2025 – Quezon City, Philippines – A year after its 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to forge forward as its campaign #FiftyFortifiedandForging Forward scores a win at the Philippine IABC’s Quill Awards held last week at the historical Manila Hotel. This recent feat marks the brand’s second successive win at two major communications awards, following the PR Society of the Philippines’ Anvil’s Silver in January.

For effectively conveying its 50th anniversary via #FiftyFortifiedandForgingForward to targeted audiences through a variety of channels and vehicles and then scoring higher than 5.75 based on IABC’s Global Scale of Excellence, Poten-Cee Vitamin C scored an Excellence Award.

In 2024, Poten-Cee communicated its campaign initially to internal stakeholders, believing that employees are the best brand ambassadors and thereafter to external stakeholders that included customers as well as members of media who attested as customers themselves.

The campaign that was conceptualized late 2023 and that ran from January to December 2024, reached audiences through internal platforms and largely ATL, BTL and especially digital platforms. Despite challenges, Poten-Cee achieved remarkable sales, collective digital performances, PR, and stakeholder engagements (including CSR) that pushed its score further.

Notably, among 918 total entries, 163 won an Excellence Award (58 from the same category) where amongst these, Poten-Cee at 50 qualified to be part of the Professional Top 5 Awards. This means the campaign scored one of the highest on a scale of 1 to 7 with 7 being the highest.

According to IABC President Belle Tiongco, “Scoring a Professional Top Awards means you submitted a well-written entry, with clear strategy, creativity, and results accompanied with an impressive Work Plan, showing a sample of the campaign which allowed the evaluator to “experience” the output in a very effective manner. This is how you win the Quills! She adds: “Landing in the final five is a big feat in this very competitive category.”

The #FiftyFortifiedandForgingForward is PascualLab’s 2nd Quill, winning its first Excellence for its 75th anniversary campaign #PascualLove in 2021. This second award inspires the brand and the company to continue forging forward in delivering various Vitamin C needs across markets.

Poten-Cee’s current portfolio includes: Poten-Cee Sugar-coated, Sugar-free, Forte (1000 mg), and Chewable. It also offers more advanced immunity protection (against other variants) with Poten-Cee Zn and Zn Advance. It also offers variants that help boost collagen production and that improve skin and hair health: Poten-Cee + C (with Bovine and Marine). Poten-Cee also addresses the vitamin C needs of children with its Poten-Cee Plus, and its newest variant Poten-Cee Gummies variants. For more information, visit pascuallab.com and our official stores at Lazada, Shopee, and Tiktok.


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Leonie Agri Corp. Opens Its Doors to the International Market

September 27, 2023


LAC, the first and largest organic-certified farm and manufacturing plant in the Philippines¹ 
welcomes DENR international delegates 

Leonie Agri Corp. (LAC), a subsidiary of one of the top pharmaceutical companies in the Philippines PascualLab, takes a step into the international market via the Ecosystems Research and Development Bureau (ERDB) - Department of Environment and Natural Resources (DENR) 2023 ASEAN Conference on Medicinal Forest Trees tour held last September 7, 2023.

LAC welcomes the 2023 DENR ASEAN conference on Medicinal Trees 

Opening the Doors to an International Market
LAC, the first and largest organic-certified farm and plant in the Philippines,¹ recently welcomed 80 delegates of the ERDB from Indonesia, Pakistan, India, Bangladesh, and Nepal, at its 42-hectare home in Nueva Ecija. As part of their three-day itinerary, the delegates from the business, academe, and public sector, were given the tour of the newly refurbished LAC.

According to ERDB OIC-Assistant Director Forester (For) Conrado B. Marquez: “We have carefully chosen LAC as the ideal location for the conference tour. LAC is a renowned agriceutical company and the tour provided invaluable insights to every individual regarding the importance and utilization of medicinal plants, as well as the various forest tree species. This immersive experience further enhanced the understanding and appreciation of the potential benefits that these natural resources hold for society."

LAC Natural products on display at the DENR Delegates' Tour of the argrieceutical company 


Leonie Agri Corp.
LAC recently renovated its farm and manufacturing plant, to further its parent company’s mission of providing quality health and wellness products and services, with highlight on its combination of organic-based farming methods and produce as well as its pharmaceutical-grade processes and products. Along with its farm and plant improvements comes the widening of its product and service portfolio.

The ASEAN Delegates eagerly watch the Lagundi leaves being washed at the LAC's Non-dry area 


Home of Ascof Lagundi and WellGreens plus C-Lium Fibre
Home of the first Lagundi cough relief in the market, Ascof Lagundi² and the first commercially available Sinta food supplements, WellGreens Sinta, LAC is also home to premium and the organic-certified raw materials including Sambong (Blumea Camphor) and Banaba (Lagerstroemia speciosa). It also mostly manufactures C-Lium Fibre³, the leading psyllium fiber brand in the Philippines while another food supplement, PureGreens Malunggay is in the pipeline.

Government-recognized
LAC, certified by the Department of Agriculture for Good Agricultural Practices (GAP) and by the Islamic Da’Wah Council of the Philippines for Halal, produces premium organic raw materials to meet the various toll needs of clients.

Industry-compliant
Also certified by Department of Health’s Food and Drug Administration (FDA) for Good Manufacturing Practices (GMP), LAC offers reliable toll manufacturing services such as:
Sachet filling, Blistering, Dehydration, Milling, Encapsulation, Packaging, Spray drying, Extraction, Essential oil extraction, and Sterilization.

ERDB OIC Asst. Director (For) Conrado Marquez and LAC President and CEO Antonio Causing 


Antonio C. Causing, LAC President and CEO affirms: “We share with DENR, the same passion for sustainability, and their vision of a nation enjoying and sustaining its natural resources and a clean and healthy environment. LAC for one, adheres to these sustainable practices and quality standards.”
Originally servicing clients in Southeast Asia, LAC is gearing up to explore more markets in Asia and the rest of the world in the coming years.

Local dancers from Nueva Ecija welcomed the delegates 


Corporate Social Responsibility
While LAC’s vision remains aligned with its parent company PascualLab’s vision for Strong, Healthy Families and its focus on market expansion, the Filipino-owned agriceutical firm continues to draw from its core – a passion for CSR. LAC is a socially responsible organization that employs sustainable methods. It also supports community development and the livelihood of local farmers. It partners with the local communities not only of Nueva Ecija, but also of Aurora and Bulacan in Luzon, Philippines to train farmers with the processes and standards of organic farming, providing them opportunities to improve the quality and increase the quantities of their crops, through earth-friendly methods, while earning a sustainable living as agripreneurs.

Beyond this, LAC reaches out to sectors in need and survivors of natural calamities.
Leonie Agri Corporation – continuously evolving to provide purposeful health solutions to its current and emerging markets.
For more information, visit http://www.leonieagricorp.com/

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PASCUALLAB shares the #PascualLove with the children of WORLD VISION

May 29, 2023


 Three years since their partnership with World Vision started, PascualLab sponsors led by Vice President for Corporate HROD and Design Services & Corporate Affairs Mia Pascual Cenzon, finally met their sponsored children face to face, at a bonding activity during PascualLab’s anniversary month at the World Vision grounds in Quezon City


To spread the #PascualLove as part of its CSR program Sowing to Empower, Educate, and Develop (SEED), Pascual Laboratories, Inc. (PascualLab) sponsor-employees spent a weekend of bonding over an art activity, talent showcase, group games, and basic health checks with children from World-Vision assisted communities in Malabon last May 6, 2023 at the World Vision grounds in Quezon City.

 PascualLab, a partner of international charitable institution World Vision since 2020, has been sponsoring children in less-fortunate communities in Malabon via the CHOSEN program. Through the program, these children were given the chance to pick their sponsors, essentially choosing people who can help them realize their wishes for education towards better lives amidst challenges including the current health crisis. Three years into the pandemic and during PascualLab’s anniversary month, the sponsors were finally able to be with the children who have CHOSEN them. 

Malabon plays a significant place in PascualLab’s history as the Pascual family traces its roots to this Northern part of Manila. PascualLab VP and CHOSEN sponsor Mia Pascual Cenzon shared: “PascualLab has always had a passion for CSR and a heart for family so we take every chance to help others through our health products and in more ways such as the CHOSEN program”. 


Hope you could visit their site: 


Follow their social media pages: @Pascual Laboratories, Inc. @FB and IG



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Piolo Pascual Visits the Home of Poten-Cee

March 4, 2023

Top Row From Left to Right: PascualLab VP for Corporate HROD and Design Services & Corporate Communications Mia Pascual Cenzon, Poten-Cee + ZN Advance Brand Ambassador Piolo Pascual, SVP for Finance and ICTD/CFO Rowena Punsalan, and SVP and Chief Manufacturing Officer Engr. Higinio “Jun” Porte; and the multi-awarded actor touring the world-class Poten-Cee facility
Second Row From Left to Right: Lucky PascualLab employees were thrilled to have a photo opportunity with the Ultimate Heartthrob; and the multifaceted artist with members of PascualLab’s management group led by Pascual Cenzon



March 3, 2023 (Balagtas, Bulacan) – Poten-Cee + Zinc Advance (Vitamin C + Zinc + Cholecalciferol) Brand Ambassador Piolo Pascual recently made a surprise visit to the Bulacan manufacturing plant of Pascual Laboratories, Inc. (PascualLab), home of the 
top-of-mind Vitamin C brand.¹ In true #PascualLove fashion, PascualLab executives and employees headed by Mia Pascual Cenzon, VP for Corporate HROD and Design Services & Corporate Communications, gave a warm welcome to Pascual who later took to the stage for a photo opportunity with lucky employees; toured the ISO:2015.






Good Manufacturing Practices (GMP) and Halal-certified facilities where some of the well-loved brand’s variants are manufactured; and joined a small gathering with PascualLab executive officers. It was a coming home of sorts for the Ultimate Heartthrob as he was also given a glimpse of Pascual history at the family’s weekend home turned museum. Pascual is currently the brand endorser for Poten-Cee  + Zinc Advance which has Vitamin C² that helps enhance the body’s natural defenses, Vitamin D3 that helps activate the body’s immune system,³ and Zinc that helps prevent viral entry (with proper diet and exercise). 

For more information, visit Poten_PH @FB and IG and at PascualLab’s official Lazada and Shopee stores 

 
 Visit their digital platforms: www.pascuallab.com and Pascual Laboratories, Inc. @FB and IG 
Visit: 

 
IF SYMPTOMS PERSIST, CONSULT YOUR DOCTOR. 

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Go Forth, Go Fortified with Poten-Cee Forte

October 4, 2022



Poten-Cee Forte inspires people to move forward, armed with  
longer-lasting protection in new campaign #IAmFortified 

October 4, 2022 (Quezon City, Philippines) - As more people are on the go, trying to achieve their goals amidst this lingering pandemic, Poten-Cee Forte 1G advocates for fortified, longer-lasting immunity in its 2022 campaign #IamFortified 
 
Vitamin C Helps Boost Immunity 
By now, suffice it to say that awareness is high on how Vitamin C helps enhance the body’s natural defenses by supporting various functions of the immune system.¹ What’s helpful to know for people up and about is that some formulations can release Vitamin C gradually over time so that the body benefits more from the Vitamin C content over a longer period. 
 
1000 mg of Vitamin C 
Poten-Cee, the top adult Vitamin C brand² has Forte, with 1,000 mg of Vitamin C that helps further boost immunity.  
 
8-Hour Time Release  
Poten-Cee Forte has an 8-hour time release format that offers longer-lasting Vitamin C protection. With its longer-lasting Vitamin C, Poten-Cee fits people who have a long list of to-do's. Poten-Cee Forte can help fortify their immunity from the moment their day starts until it ends. And these days when there are more people out, working or studying for long hours, Vitamin C can help us increase resistance to infections.⁴   
 
Poten-Cee Every Day 
Ascorbic Acid is recommended for people at risk of Vitamin C deficiency.⁴ Aside from 
certain vitamin C-rich fruits and vegetables, Poten-Cee Forte can help supply one’s daily vitamin C needs with proper diet and exercise.  Take control of your health and claim it #IAmFortified  
 
Poten-Cee’s Got You Covered 
Poten-Cee Forte is available at leading drugstores and supermarkets nationwide and at PascualLab’s flagship Lazada and Shopee stores.  Hurry to a drugstore or supermarket near you - Poten-Cee Forte is available at 20% off via “Tulong sa Kalusugan” (DOH-FDA-CDRR Permit No.: 1049 s. 2022) until November 30, 2022.  Follow us on FB @Poten-Cee and on IG @Poten-Cee_PH

Sources:
¹and⁴Carr A, Maggini S. Vitamin C and Immune Function. Nutrients. 2017; 9(11): 1211. doi: 10.3390/nu9111211. 
²IQVIA 2021 Data
³Boyers, Lindsay. How much vitamin C should I take? + Forms & Health Benefits* In https://www.mindbodygreen.com/articles/how-much-vitamin-c-should-i-takeaccessed 
September 2022

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WellGreens Advocates for Self-Love By Going Beyond Natural Health Supplements

April 30, 2022



Alice Dixson 



Alice Dixson reaffirms commitment to making natural, healthy choices 

WellGreens, Pascual Laboratories Inc.’s premium and certified organic natural food supplement brand advocates self-love this pandemic by encouraging people to go beyond natural with healthier choices via its 2022 campaign “Go Beyond Natural! Choose Premium and Certified Organic”.


Going Beyond Natural  
In these times, self-love, specifically caring for one’s health has been key to surviving and thriving.  Food supplements, such as vitamins and herbal products, have become the new must-haves in people’s daily nutrition. WellGreens doesn’t just believe in sourcing products naturally but in going certified organic. The PascualLab brand is not only natural, with ingredients found in the environment; WellGreens takes it further as it undergoes stringent processes that subscribe to industry-approved farming & production, and 
high manufacturing standards, making it certified organic.

Certified Organic 
WellGreens’ ingredients are mostly derived from one of the largest organic-certified farms in the Philippines, Leonie Agri Corp. (LAC).  With EU-based certifying organization.
Control Union’s stamp of approval, the farm has both EU and USDA organic certifications.  Aside from these, LAC is also certified for Good Agricultural Practices by the 
Department of Agriculture. 


Premium Food Supplements
WellGreens products which include Sinta, Lagundi – Cuban Oregano, Malunggay, Mangosteen-Malunggay, and Ampalaya are harvested, processed, and manufactured through a stringent 13-step process.


WellGreens Organic Sinta
Sinta or Andrographis Paniculata is known in folklore as an herb that benefits type 2 diabetes¹ - the variant caused by lifestyle choices.  Clinical studies attest to this and Sinta’s many health benefits – aside from helping reduce blood sugar,², ³  it also relieves upper respiratory tract infections.⁴  Moreover, it has anti-inflammatory properties5 that can help manage certain inflammatory conditions.






WellGreens is Alice Dixson’s Healthy Choice
Alice Dixson, launched as WellGreens’ brand ambassador last year, reaffirms her commitment to loving oneself through healthy choices by going beyond her comfort zone. Known to live a healthy lifestyle, Dixson is not one to go easy on her routine, and with it, she makes sure to incorporate preventive food supplements into her diet.


Dixson says: “I started living a healthier lifestyle as part of self-love so I can pursue more of my passions.  At my age, I need to keep myself going by complementing my already healthy choices with food supplements that go beyond their natural goodness.

WellGreens Sinta which is certified organic and premium continues to be my choice since it helps keep my blood sugar in check”.

WellGreens is available in all Mercury Drug branches nationwide and in PascualLab’s flagship Lazada and Shopee Stores. Avail now of WellGreens with their Buy-One-Take-One promo! Join the FB community @WellGreens for updates on the latest in healthy choices. 



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PascualLab Goes Beyond Natural with WellGreens’ New Premium and Certified Organic Products & New Partner in Health

October 8, 2021


Alice Dixson starts making good choices for health; chooses WellGreens


Alice Dixson is Pascual Lab's newest endorser


Pascual Laboratories, Inc. (PascualLab), one of the top-of-mind pharmaceutical companies in the Philippines,¹ launches its natural food supplement brand WellGreens’ newest premium and certified organic products in a campaign and with a new partner in health.

Choose Premium and Certified Organic - WellGreens
WellGreens delivers the organic goodness and natural benefits of these premium ingredients in one convenient capsule:
Sinta – helps to lower blood sugar and relieve symptoms of common cold
Mangosteen + Malunggay – aids in weight management and boosting the immune system and milk production in lactating women.
Lagundi + Cuban Oregano – helps relieve mild to moderate cough and for Cuban Oregano,
increases expectoration
Turmeric – helps reduce inflammation or relieve the pain caused by osteoarthritis
and alleviate exercise-induced muscle soreness
Ginger – helps ease migraine, dysmenorrhea, and heavy menstrual bleeding
Malunggay – benefits people with poor nourishment, compromised immunity, anemia, as well as lactating women
Ampalaya – helps reduce blood sugar level and other risk factors associated with cardiovascular disease, such as body weight, blood pressure, and blood lipid levels.

These premium and certified organic WellGreens natural food supplements are made from high-quality and 100% organic ingredients grown and manufactured in one of the largest organic farms in the Philippines, Leonie Agri Corp – a PascualLab subsidiary.

Each WellGreens product is made by LAC using a combination of internationally certified organic methods and adherence to high pharmaceutical standards. LAC is proudly certified organic by the USDA and EU Organic and is also certified by the Department of Agriculture for Good Agricultural Practice, the Food and Drug Authority for Good Manufacturing Practice, and by the Islamic Dawah Council for Halal. These further ensure premium quality in each product.



Alice Dixson Starts Making Good Choices
And in going beyond, WellGreens also takes it further as it welcomes movie and TV actress, and model Alice Dixson, as its newest brand endorser.  Dixson is also a fitspiration so it makes her the natural choice for WellGreens as she walks the talk in terms of her personal journey towards health and wellness.

Dixon says: “I started as a commercial model and my initial foray has taken me to TV and then to movies.  Just like my work, I’ve also experienced going out of my comfort zone in terms of my health. Years ago, I started working out and eating healthy and I have not looked back since.”  She adds: “Now that I’m a mother, it all the more makes sense to start making good choices for my health. That’s why WellGreens’ offer came at such a right time.”

So whether in life or in health, go beyond natural. Choose the premium and certified organic food supplements of WellGreens.

WellGreens organic natural food supplements are exclusively available in Mercury Drug branches nationwide and at PascualLab’s flagship Lazada and Shopee stores.








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PascualLove: From Our Family to Yours

July 27, 2021


PascualLab joins hands with health guru Dr. Willie Ong to share the love 
via “MEDtalks with Doc Willie Ong” and donations to less fortunate sectors

After a memorable digital celebration #PascualLoveLiveat75, Pascual Laboratories, Inc., one of the trusted pharmaceutical companies in the Philippines¹, extends the celebrations to more Filipinos by joining hands with health guru Dr. Willie Ong. 

True to its 75th anniversary campaign #PascualLove, the company found it fitting to partner with Dr. Willie Ong because of their shared passion for health and social responsibility.  Dr. Ong or “Doc Willie” as he is more popularly known, is a cardiologist and a known philanthropist.

As part of the partnership, Dr. Ong will be mounting two “MEDtalks with 
Doc Willie Ong” to provide more health information, the first one happening on July 30. Dr. Ong who is an advocate of more affordable medicine for a wider public, shares his knowledge through his newspaper column, Facebook, Instagram, Twitter, and youtube @Doc Willie Ong 

Through the tie-up, PascualLab will be donating vitamins and food supplements to Dr. Ong’s chosen donees. Dr. Ong is a philanthropist who has been donating medicines and beyond, to less fortunate members of society. 

Leveraging on what PascualLab has to offer in terms of health innovations, Dr. Ong has been sharing Poten-Cee adult and pedia products to community members in Southville III, Muntinlupa City; frontliners at San Lazaro Hospital; and residents at Baseco Compound in Tondo starting last year. 

Donation to Southville III, Muntinlupa City

Donation to Southville III, Muntinlupa City


Donation to San Lazaro Hospital


Donation to San Lazaro Hospital 


Donation to Baseco Compound in Tondo 


Donation to Baseco Compound in Tondo 


This July, officers of PascualLab will welcome Drs. Willie and Liza Ong to Balagtas, home of PascualLab’s manufacturing plant, to personally turn over Poten-Cee N.A., Poten-Cee Plus, and C-Lium Fibre Special Edition to the residents, children, and medical frontliners in the municipality through the Regional Health Unit.

The partnership is part of PascualLab’s CSR program SEED which stands for 
Sowing to Empower, Educate, and Develop.  Driven by the company’s value of social responsibility, PascualLab’s CSR program hopes to plant the seeds of charity, fellowship, and volunteerism through initiatives in health, education, and the environment — all in the hope of helping transform Filipino communities 
for the better.

*Based on the latest IVQA results



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Poten-Cee launches newest variants Poten-Cee + ZN and Poten-Cee + ZN Advance

July 2, 2021


The country’s top-of-mind Vitamin C brand faces the new normal  
by leveling up immunity essentials 


keeping with its thrust for purposeful innovation and to arm Filipinos further against this pandemic, PascualLab’s flagship brand Poten-Cee is leveling up its immunity offerings via two new variants, Poten-Cee + ZN and  Poten-Cee + ZN Advance. 
 
Moving On with the New Normal 
Facing the COVID-19 fear head-on, Poten-Cee, the no. 1 Vitamin C Adult Brand1 offers consumers two immunity-advancement options to choose from: 
Poten-Cee + ZN which combines the immunity benefits of Vitamin C and Zinc, and 
Poten-Cee + ZN Advance which likewise puts together the immunity benefits of 
Vitamin C and Zinc, plus Vitamin D3. 
 
Advanced Protection from Immune Essentials  
Poten-Cee + ZN has Vitamin C 2 that helps enhance the body’s natural defenses, by supporting various functions of the immune system.  It also contains Zinc that assists in blocking germs, including viruses, from entering the body, and prevents them from multiplying. ³ 
 
Similarly, Poten-Cee + ZN Advance combines the immunity-strengthening effects of  
Vitamin C and Zinc, but this time with the addition of Vitamin D3. Vitamin D3 aids in activating the immune system, to better attack viruses.  Vitamin D3 also regulates the immune response to help prevent sudden or dangerous inflammations that can cause organ damage.⁴ 
 
To get more of this advanced protection in the new normal, take 
Poten-Cee + ZN and  Poten-Cee + ZN Advance daily along with proper nutrition, regular physical activity, and adequate quality sleep. 
 
Poten-Cee ZN and Poten-Cee ZN + Advance are the newest additions to the ever-growing Poten-Cee family of Vitamin C variants which address different lifestyle needs:  
Poten-Cee Sugar-coated, Poten-Cee Sugar-Free, Poten-Cee Forte, Poten-Cee N.A.,  
Poten-Cee Chewable, and food supplement Poten-Cee + C.  
 
Suggested Retail Price (SPR) for Poten-Cee + ZN is at Php 7.50 per capsule and for 
Poten-Cee + ZN Advance, at 13.50 each. Both variants are available at all Mercury Drug, Southstar, The Generic Pharmacy, and Watsons outlets nationwide 





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C-Lium Fibre and Solenn Heusaff Bolzico tie up to promote daily fiber supplementation

June 11, 2021


Top-of-mind fiber supplement CRX C-Lium Fibre ¹ jump-starts the mid-year with a new campaign and endorser, adding a new twist to fiber supplementation and how daily fiber intake can support digestive health, among other benefits. 

START YOUR DAY RIGHT
With the tagline, “Start Your Day Right”, C-Lium Fibre teaches Filipinos, especially those who have digestive issues, to start a daily morning habit of taking fiber from food and supplements.

C-Lium Fibre husk format is made from 100% natural psyllium fiber. Psyllium Fibre has both soluble and insoluble fiber that together, produce a dual cleansing action: 1. soluble fiber helps absorb bad cholesterol, excess fats, and sugar, and 
2. insoluble fiber helps sweep them out of the body.² Recommended intake is once a day during breakfast.

C-LIUM is SOLENN HEUSSAFF’S NEW PARTNER 

Solenn Heussaff  Bolzico


To help spread the information on the benefits of Psyllium Fibre and adopt a healthy, daily fiber habit is fitness buff, businesswoman, actress, and mother of one,  Solenn Heussaff Bolzico.  Heussaff was the top choice for the brand because she represents the kind of people who prioritize the things that matter in life, including their digestive health.  

Heussaff, who recently became a mother in 2020, knows that with this new role, she has more to live for, and has put a priority on her health now, more than ever.




Heusaff said: “I have been blessed to have an amazing husband and now a daughter, who support my endeavors. Now I have a new partner in health whom I can turn to, to keep my digestive health, even my cholesterol and sugar, in check.”

C-Lium Fibre through its dual cleansing action helps control cholesterol plus blood sugar levels, and promotes digestive health along with proper diet and regular physical activity.
 
C-Lium Fibre, which can be mixed with water or juice, consumed as a capsule, or poured over food, is best taken at the start of the day or in the morning along with breakfast. 

And now, C-Lium Fibre comes in three new husk flavors: Mango, Pineapple, and Dalandan in Sachets of 7s and 30s. All are available in major drugstores and supermarkets nationwide and online via PascualLab’s official Shopee and Lazada stores.

Sources:
¹IQVA Q1 2021 Data 
²McRorie J, McKeown N. Understanding the Physics of Functional Fibers in the Gastrointestinal Tract: An Evidence-Based Approach to Resolving Enduring Misconceptions about Insoluble and Soluble Fiber. J Acad Nutr Diet. 2017; 117: 251-264. http://dx.doi.org/10.1016/j.jand.2016.09.021

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PascualLove Live at 75!

May 14, 2021


Bea Alonzo, Heart Evangelista, Ben & Ben, and Chico Garcia plus more guests 
and the launch of an anniversary MTV highlight PascualLab’s 75th digital celebrations


After embarking on its 75th-year campaign #PascualLove, Pascual Laboratories, Inc. or PascualLab highlights its celebration of over 7 decades of health and innovation in a night of nostalgia, music, and thanksgiving via “PascualLove Live at 75!” this May 26.

“Care begins with family” 
On May 26, 2021, exactly 75 years since PascualLab was launched, one of the most trusted pharmaceutical companies¹ will look back to where it all started and what is at the core of it all – family.  Capturing this familial care in music and video is the launch of “Walang Kasing” which captures PascualLab’s legacy of love.  

The campaign #PascualLove, through the music video, emphasizes the kind of love that can only come from the family. For PascualLab, this love is manifested in the products it produces for Filipino communities, as well as in each endeavor it undertakes — from pursuing purposeful health innovations, to nurturing employees whom PascualLab calls Family Members, to serving the health needs of Filipinos.

#GalingPascualLab 
Accompanying the night of nostalgia is also present-day music from one of the top artists of the Philippines and internationally known – Ben & Ben.

Ben & Ben 



The 9-piece band, led by brothers, vocalists, and guitarists Paolo and Miguel Benjamin, is one of the most celebrated artists for having risen to the top of the industry in a span of 4 years for rhythm that touches the soul and lyrics that capture raw emotions, to the accompaniment of eclectic music.

Ben & Ben was the perfect choice for PascualLab’s 75th as the band is a family of their own who call themselves a family band or “famband” composed of twin brothers Paolo and Miguel Benjamin on acoustic guitars and vocals, Agnes Reoma on bass, Poch Barretto on electric guitar, Keifer Cabugao on violin, Pat Lasaten on keyboards, Toni Muñoz and Andrew De Pano on percussions, and Jam Villanueva on drums, who perform songs of love and positivity, values that the PascualLab Family believes and espouses.

On May 26, Ben & Ben will make viewers reminisce with their greatest hits such as “Maybe The Night”; trigger emotions with their stirring performances of “Leaves” and other notable songs; and speak of love on many planes with “Araw-araw”.  #PascualLoveLiveat75 will be one for the books for Ben&Ben plus their fans too as the band will also mark a first, during the same night.

“From our family to yours” 
PascualLab, the company behind the brands Poten-Cee Vitamin C, Vitex Negundo L. Lagundi Leaf (Ascof Lagundi), C-Lium Fibre, and OraCare Mouthrinse will make “PascualLove Live at 75” one night to remember as well with the presence of celebrities who have become part of PascualLab’s history such as multi-awarded actress and philanthropist Bea Alonzo, multi-faceted artist and philanthropist 
Heart Evangelista, and many more!

Bea Alonzo


Heart Evabgelista


Chico Garcia



Hosting the digital celebrations is multi-awarded and iconic disc jock  
Chico Garcia.  Garcia, known for the award-winning and long-running radio show 
“The Morning Rush” is also the voice behind the “Back to the 80s” show that for years, brought back listeners to the best years in music.  

Interesting trivia on PascualLab and special giveaways will also be shared in between. 

Catch #PascualLoveLiveat75 on PascualLab’s official Facebook and YouTube pages  on May 26 at 7:30 p.m. Link opens 10 minutes before.  Video will also be up for 24 hours only so be sure to catch it!  #PascualLove #GalingPascualLab









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Showing posts with label Pascual lab. Show all posts
Showing posts with label Pascual lab. Show all posts