MANILA – Through its innovative “Sandwich Heroes” campaign, Unilever Food Solutions, a subsidiary of Unilever, has raised Php 400,000 in thePhilippines for the United Nations World Food Programme (WFP). The donation will allow WFP to feed 40,000 children under its school meals programme in conflict-affected areas of Central Mindanao,particularly in Maguindanao, Lanao del Sur and Lanao del Norte.

“We are very grateful to Unilever for its longstanding partnership with WFP in the Philippines, including its latest creative efforts to help raise awareness of the issue of hunger in the country,” said WFP Philippines Representative and Country Director Stephen Anderson.

“The funds Unilever has donated will help WFP and its government counterparts, the Department of Social Welfare and Development and the Department of Education,provide hot nutritious meals for children in remote, conflict-affected areas.”     

Thirteen restaurants took part in Unilever Food Solution’s pioneering project, which involved each restaurant offering their signature or best sandwiches for thecampaign. Unilever Food Solutions made a donation to WFP for each featured sandwich sold from October 2011 to January 2012.    

Bigg’s Diner, Cibo, The Coffee Experience, CoffeeBreak, Figaro, HotShots, JD Bakeshop, KFC, Mushroomburger, The Flying Pig, Holy Cow, The Sandwich Guy and Wham! Burgers all participated in the campaign.

“We’d like to thank our partner establishments for making our ‘Sandwich Heroes’initiative a great success. We’re very proud to help feed 40,000 children in Central Mindanao,” said Unilever Food Solutions Managing Director Pinky Laurena.

“While this is just a pilot programme, what we already achieved here in thePhilippines has caught the attention of other Unilever offices globally. Now, the Philippines effort has become an example for other countries to emulate, so we’re planning to expand this ‘Sandwich Heroes’ campaign this year,” she added. 

Unilever has contributed to WFP and its fight against hunger in the Philippines since 2008. Globally, Unilever has been a WFP corporate partner since December 2006, donating a total of US$17.7 million to support WFP’s work around the world. 

The ladies get the best of Beauty and Fashion, Health and Wellness, and Home and Relationships promos, freebies and activities at the Yahoo SHE event for International Women’s Month at the Rockwell Power Plant Mall which started last March 26 and will run until April 10.

From free fashion styling tips and makeovers to dancercise and pilates demos, and even interior design advice, The North and South Courts of Rockwell Power Plant Mall will host a big variety of fun and fashionable gigs for our inspired and empowered Filipinas.

The Health and Wellness hub has you covered from April 2 to 4 and 7 to 10 at the North Court of Rockwell Power Plant Mall. HP Diagnostics offers free blood pressure check-ups, and The Spa 10-minute relaxing massages. Work-out tips are the words of sporty wisdom that Gold’s Gym fitness consultants have to share with all the guests. Get free skin testing and analysis through the Visia complexion analysis machine brought by Beverly Hills 6750.

On April 8, your Easter Sunday will be showered with spring treats as Gold’s Gym presents a free Zumba dancercise demo at 3:30pm followed by informative spiels about reproductive health and cervical cancer from a doctor of Beverly Hills 6750. Catch another demonstration of yoga pilates by Barre3 at 6:30pm.

Rockwell Power Plant Mall’s South Court turns into a mecca of great home styling for the Home and Relationships hub on April 1-4 and 7-8. Redesign your home with consultations with interior designers from the Philippine School of Interior Design (PSID). Kids can let out your creative side with an Easter egg painting session, and will be given free lollipops from Van Melle. A purple Yahoo! Rubber duck will be given to the first 75 youngsters for the crafts they will make. Browse through some reading materials or focus on an electronic game or two that will also be there at the South Court.

Plus, all visitors can get an exclusive Yahoo SHE ENJOY Card to avail of selected promos valid for 60 days!

Yahoo SHE’s International Women’s Month Celebration at the Rockwell Power Plant Mall is sponsored by VISA, Marks & Spencer and ENJOY, with the special participation of Accessory Lab, Adidas, Bayo, Beverly Hills 6750, Big Chill, The Body Shop, Brida Bistro, Chocolate Schubar, Chuck’s Grub, Cibo, CMG, Collezione C2, Dunkin Donuts, Emphasis, Espressamente Illy, Fabio Salsa, Gingersnaps, GNC, Gold’s Gym, HP Plus Medical Laboratory, K Company, Kabisera ng Dencio’s, Levi’s, LS Pascual, Nike Stadium, The Picture Company, Sapato Manila, The Spa, Tokyo Posh, Toys R Us, The Travel Club, Tru, True Value Home Center, VMV, Wrist Pod.