DigiPlus taps GMA Network as Production Partner to Redefine Mobile Entertainment in the Philippines

January 30, 2026



DigiPlus Interactive Corp. (DigiPlus), the pioneer and leading digital entertainment provider behind BingoPlus, ArenaPlus, and GameZone, is solidifying its position as an industry leader through the production of microdramas with broadcast giant GMA Network.

This landmark collaboration is designed to meet the rapidly evolving entertainment consumption habits of modern Filipinos by delivering premium, high-quality narrative content specifically optimized for mobile devices.

Leveraging its flagship platform, BingoPlus, DigiPlus has introduced a curated slate of exclusive, short-form vertical dramas, positioning the platform as a comprehensive digital entertainment hub. This initiative marks a significant industry shift, establishing a new standard for Filipino digital content that is both convenient and highly engaging.

Mobile-Friendly Dramas

Available exclusively on BingoPlus App, the strategic partnership is currently operational with vertical dramas that are meticulously designed for rapid, on-the-go consumption. This format guarantees high-paced narratives and immediate emotional connection, perfectly optimized for the portrait screens of smartphones.

Featuring 40 micro-episodes that run just one to two minutes each, the mini-drama series namely A Masked Billionaire Stole My Heart, Babae Sa Bintana, and Toyang To Forget, are exclusively produced by GMA Network and topbilled by GMA Sparkle stars Andrea Torres, Empoy Marquez, Herlene “Hipon” Budol, Michael Sager, Will Ashley, and Ysabel Ortega.


Commitment to User-Centric Innovation

Leadership from both corporations hailed the partnership as a major step forward for the Philippine entertainment landscape.

BingoPlus President Jasper Vicencio underscored the company's commitment to user-centric innovation stating "Our ongoing partnership with GMA Network is a true game-changer for digital entertainment in the Philippines and a significant milestone for DigiPlus and BingoPlus.”

Vicencio added that “By delivering high-quality, bite-sized narratives, we are not just expanding our platform—we are meeting our users exactly where they are: on their mobile devices, demanding premium, easily digestible content. This initiative solidifies our commitment to multiplying the fun and setting a new standard for mobile entertainment that is accessible to every Filipino with a smartphone.”

“GMA Network is thrilled to be in this continuous partnership with a digital leader like DigiPlus to bring our narrative content to a broader, mobile-first audience. The vertical drama format allows our Sparkle talents and compelling storytelling to shine in a way that perfectly captures the attention of today’s viewers. This venture highlights our commitment to innovation and delivering exceptional, platform-optimized entertainment across the dynamic digital landscape,” disclosed GMA Network Senior Vice President Atty. Annette Gozon Valdes.

This strategic content initiative underscores the commitment of both DigiPlus and GMA Network to innovation and market leadership. By delivering platform-optimized content, DigiPlus reinforces its position at the forefront of the Philippine digital entertainment sector. Viewers can access these exclusive vertical dramas by downloading the BingoPlus app to their mobile devices.

For more updates on the latest BingoPlus reels, viewers can follow DigiPlus, BingoPlus, and GMA Sparkle official accounts on Facebook and Instagram.



About DigiPlus Interactive Corp.
DigiPlus Interactive Corp. pioneered digital entertainment in the Philippines. It introduced leading platforms BingoPlus, ArenaPlus, and GameZone, widely known for their engaging experiences in interactive gaming and sports entertainment. For more information, visit: www.digiplus.com.ph.


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Puregold Channel Launches the Much-Awaited “Ang Babae Sa Likod Ng Face Mask” Romcom Series

March 17, 2022


Harlene "Hipon Girl" Budol and Kit Thompson together in Puregold Channel's romcom digital series, "Ang Babae Sa Likod ng Face Mask." 

A very timely digital series, filled with fun, laughter and excitement that would definitely hit this summer season as the phenomenal and funny Harlene "Hipon Girl" Budol and hunk actor Kit Thompson star in Puregold Channel's much-awaited and first-ever romcom digital series, "Ang Babae Sa Likod ng Face Mask" that will stream on March 26, 2022. 

A 13-episode romantic comedy series conceptualized with Puregold, produced by award-winning filmmaker Chris Cahilig, and directed by critically-acclaimed Victor Villanueva, “Ang Babae sa Likod ng Face Mask” marks the introduction of social media personality and comedienne Herlene Budol in her very first starring role.


Herlene Budol stars as Malta in Puregold’s new digital series. 


Popularly known as “Hipon Girl,” Herlene’s wit and charm helped her get an initial break—regular exposure on the variety show ‘Wowowin’. Now she takes on a lead role in Puregold Channel’s second digital series, “Ang Babae sa Likod ng Face Mask”.

Herlene Budol has expressed gratitude to Puregold for the opportunity to be a leading lady.



“Napaka-exciting na opportunity ang ibinigay ng Puregold sa akin,” Herlene gushes. “Nakilala ako bilang co-host at sa aking sariling YouTube show. Ngayon naman, gusto ko ipakita sa lahat ng followers at Hiponatic supporters ang kakayahan ko bilang isang leading lady.” 

“Ang Babae sa Likod ng Face Mask” tells the story of Malta, played by Herlene Budol, a 25-year-old cashier. Malta works hard to support her mother, Madam Baby, portrayed by seasoned actress, Ms. Mickey Ferriols. 

Kit Thompson stars opposite Herlene Budol as the male lead of Puregold’s new series.


Herlene Budol and Kit Thompson star in the new Purgold digital series “Ang Babae sa Likod ng Face Mask.”


One day at work, Malta meets the handsome but unlucky in love Sieg, played by Kit Thompson. It’s love at first sight for Sieg, who is mesmerized by Malta’s eyes. What unfolds is the story of how Malta and Sieg find love and overcome their doubts and insecurities, and break the negative cycles of their past. 

“Ang Babae…” follows in the footsteps of Puregold Channel’s first series, “GVBOYS.” Both bring back warm feelings of nostalgia from the early years. Where “GVBOYS” is reminiscent of the 90s sitcom “Palibhasa Lalake,” this new series can be seen as the modern and comical “Blusang Itim” excluding the elements of fantasy.

Puregold marketing manager Ivy Piedad adds, “The ever-present face mask is now a symbol of hope and self-love for our lead in this new series. And we hope to entertain a large number of viewers online especially given the Pinoy’s fondness for light, romantic comedies.” 

Seasoned actor Mickey Ferriols portrays Malta’s mother, Madam Baby.


Kiray Celis portrays Trina, the kontrabida of the 13-episode series. 

The entertainment media caught a preview of “Ang Babae sa Likod ng Face Mask” during its virtual launch, which drew the attendance of the show’s stellar cast such as Herlene, herself, her leading man Kit Thompson, Mickey Ferriols, and others. 

Expect laughter, tears, and the highs and lows of great romcoms from the “Ang Babae sa Likod ng Face Mask”. Stream the digital series for free on YouTube Puregold Channel every Saturday, 6PM, beginning March 26, 2022.

For more updates, like @puregold.shopping on Facebook, follow @puregold_ph on Instagram and Twitter and subscribe to Puregold Channel on YouTube.



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Showing posts with label Harlene Budol. Show all posts
Showing posts with label Harlene Budol. Show all posts